Google Ads Specialist

📌We are seeking a Google Ads Specialist to become an integral part of our growing team. If you're someone who thrives on analyzing data, optimizing campaigns, and collaborating with cross-functional teams, this role is tailored for you. Successful candidate will be responsible for reviewing, analysing and optimising our global paid digital advertising campaigns.

Job responsibilities:

• Review and analyze search terms in Google Ads campaigns to identify irrelevant keywords and phrases. Add these as negative keywords across different match types to optimize campaign targeting and efficiency.
• Utilize analytical skills to interpret campaign performance data, identifying trends, insights, and areas for improvement. Translate data into actionable recommendations for optimization.
• Collaborate with senior team members to suggest keyword expansion opportunities based on observed patterns in search terms and market trends.
• Develop a solid understanding of business goals and target audience. Use this knowledge to refine negative keyword lists and enhance campaign effectiveness.
• Contribute creative ad copy suggestions to enhance ad relevance and click-through rates based on keyword analysis.
• Work closely with cross-functional teams to share insights and coordinate efforts aimed at improving overall campaign performance.
• Stay up-to-date with industry trends, digital marketing strategies, and Google Ads updates to continuously improve skills and contribute to evolving campaign management strategies.
• Generate regular performance reports, showcasing key metrics, trends, and insights to provide a clear understanding of campaign progress and opportunities for refinement.

Skills and abilities:

• Analytical Thinking skill in interpreting data for actionable insights.
• Critical Thinking to evaluate data from various angles for insights.
• Attention to Detail to thoroughly review data for nuances that impact decisions.
• Familiarity with the Google Ads platform and its features.
• Synthesis of different pieces of information to generate insights or solutions
• Competency with using Word and Excel.
• Business Acumen: Understand the goals of the business for making informed decisions.
• Problem-Solving skills to address challenges with innovative solutions.
• Communication skills to convey insights to diverse audiences effectively.
• Learning Agility to adapt to evolving digital trends and adjust strategies as campaigns evolve.
• Team Collaboration: Work seamlessly in cross-functional teams.
• Time Management to efficiently prioritize tasks to meet deadlines.
• Curiosity that drives exploration of insights.
• Initiative: Proactively suggest improvements and test new ideas.
• Resilience: Handle setbacks with a positive attitude.

What we offer?

• Dynamic work in a fast growing company
• Opportunity for development and advancement within the company
• Opportunity to achieve high level financial goals by making the product successful
• Centrally located and well equipped office (game & entertainment room,  napping beds etc.)
• Lunch, drinks, sweets and fruits are all provided by the company 
• Private health insurance

Working hours:

We work 10:00 – 19:00 from office (13:00-14:00 lunch time)

Salary: Competitive and negotiable based on experience and knowledge.

Please be advised that only shortlisted candidates will be invited to the further stages of the recruitment process.

Application here:
🔗Google Ads Specialist 

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