• Lead the brand “Take Another Look” and its development strategy. Consequently, the formulation of a marketing plan for the prioritized industries, the supervision of brand implementation activities and respective evaluation, are part of the core tasks.
• Use of data-driven insights and strategies to acquire and retain targets.
• Steer identification of target audiences and develop client engagement strategies via social media and digital platforms.
• Develop research plans to deepen understanding of target audience needs, market sizing and consumption behavior to guide the development of the marketing strategy in close coordination with other departments.
• Manage external stakeholder relations, lead content related negotiations and leverage opportunities to strike partnerships to fulfill marketing objectives, where needed.
• Prepare various management documents, financial reports, and project summary, etc. in accordance with the organization’s policies.
• Work with global advertising and media agencies on the creative adaptation and execution, media planning, budgeting and evaluation.
• Provide knowledge support to various teams throughout the organizations.
• Public speaking at international events related to tourism / destination brand Azerbaijan.
• Undertake any other duties and assignments as directed by supervisors.

• Bachelor degree or higher in brand, marketing, tourism, recreation or related disciplines is preferred
• Advanced brand and marketing strategy knowledge and project management
• At least 7 years of management experience in brand & marketing
• Knowledge and experience in implementing and co-coordinating international co-operative marketing campaigns 
• Experience working for or with advertising agencies is an advantage
• Good Knowledge of Word, Excel and PowerPoint software applications
• Excellent communications and interpersonal skills
• High proficiency in Azerbaijani and English. Any other foreign language is an advantage.
• Ability to think creatively and work to strict deadlines
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• Strong analytical skills with proficiency in marketing, knowledge of tourism or related industries
• Supervisory experience and public speaking is an advantage 

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