Vakansiyalar
CV -lər (51478)
Şirkətlər
Vəzifələr
Vakansiya haqqında
- Knowledge of the market:
- Monitoring changes in market size (volumes, value, market shares of market players)
- Knowledge of the needs and profile of customers (B2B, B2M, B2C) through market research, desk research, and feedback from the field
- Apply competitive intelligence
- Follow environmental trends, meaning study of macroeconomic, legal, and technological factors that may impact consumers and merchants of the various products and services
- Value proposition development and management:
- Definition of segmentation
- Definition of market positioning based on USPs (Unique Selling Proposals)
- Definition of the promise to customers
- Design of the offer
- Product management:
- Based on the value proposition, definition of development plans (roadmaps) for the underlying products
- Launch of new products:
- Conduct opportunity analysis
- Conduct product development (including user experience)
- Conduct preparation of the commercial launch (internal and external communication, training of sales teams, development, and production of sales support)
- Monitoring and management of existing products:
- Monitoring the commercial, financial, and operational performance of products
- Monitoring pricing of products
- Continuous monitoring of profitability and product margin
- Monitoring of the evolution of competition prices compared to current pricing
- Implementing strategies to defend our price levels
- Coordination and implementation of the necessary pricing changes
- Organization of the go-to-market strategy:
- Definition of communication needs in order to create communication plan
- Preparation of briefing for external and internal communications and commercial actions
- Development of the content of the sales support material
- Bachelor’s / Master’s Degree in Marketing;
- Minimum 5 years of experience in marketing/ product development/ project management; Digital marketing experience is preferred;
- Project manager skills and ability to lead multifunctional projects;
- Analytical skills;
- Presentation skills;
- Strategic mindset;
- Analytical thinking;
- Ability to translate consumer needs into business requirements;
- Creative skills for contributing new and innovative ideas;
- Solution oriented, pro-active, assertive, agile approach;
- Organizational skills in compliance with deadlines and multitasking;
- Well developed verbal and written communication skills;
- Fluent level of Azerbaijani, Russian & English languages.
Elanlar birbaşa Whatsapp-a gəlsin: Whatsapp kanalımıza abunə olun!
Vakansiyalardan daha tez xəbərdar olmaq üçün Telegram kanalımıza abunə olun!
