Bir ID creates a single point of entry for users, allowing them to conveniently and securely manage their data and access to services and products from the Bir ecosystem and external partners. The Head of Bir ID leads the strategy and development of the digital identity/authentication system and single user profile. He is responsible for developing a secure, convenient, and scalable platform that integrates authentication, account management, personalization, and storage of user data within the ecosystem and provides services to external partners outside the ecosystem.

• Flexible user data management - profile design, access rights customization, and CDP integration (Customer Data Platform).
• Enabling personalization - using profile data to customize UX, recommendations and suggestions within the ecosystem.
• Optimizing user experience (UX) at login, registration, and regaining access;
• Working with Privacy & Compliance;
• Integration with partners and external services - API-first approach, OAuth support, OpenID Connect.
• Anti-fraud and account protection - development of anti-fraud solutions, work with KYC/AML, verification;
• Developing a data-driven approach - analyzing data to improve UX, increase LTV and user trust.
• Working with partners - banks, marketplaces, fintech companies to integrate ID solutions.
• Data analysis and experiments to improve conversion and system security

• Opportunities for professional growth and career advancement
• Competitive salary and bonuses
• Comprehensive insurance package
• Supportive and positive work environment
• Visa Premium salary card
• Corporate discounts and events
• Additional vacation days
• Discounted education and employee loan opportunities
• New and cozy studio office at Port Baku Tower 2
• Strong teamwork based on Agile principles, regular team-building activities, and themed events
• Multicultural environment with knowledge sharing from foreign colleagues

• Develop business and product strategy, responsible for “what are we doing?” and “why are we doing it?” questions;
• Managing a team of product managers, engineers, and analysts, building the roadmap. And also works closely with marketing, legal, compliance, integration, data, UX teams to develop services and integrations within the ecosystem as well as beyond;
• Shaping the ID product strategy including authentication, authorization, and user account management.
• Create and develop a unified user profile - a centralized repository of user data integrated with all services in the ecosystem.
• Development of identification and authentication strategy: implementation of single sign-on (SSO), multi-factor authentication (MFA), and Biometric ID.
• Development of the ID ecosystem - integration with internal and external services;

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